How to beat your competition on the internet

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Trust is one of the most important factors when trying to make sales online, and finding ways to build trust on the internet is big businesses. Most sales, whether online or offline, are based primarily on solving a problem for someone. On the internet, people buy from people they like and trust. They like people who provide them with information they need

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Domain vs. Website: What’s the difference?

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You can think of an internet domain as your street address, while the actual website is your office building where customers visit. After buying a domain, you have purchased the name for your site, but you still need to build and host the website separately. Why is a good website domain important? When choosing a domain name, you want people to be

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Drive more traffic to your website by avoiding these common mistakes

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The most important building block of any website is knowing the intent of your users. With over 1 billion websites in existence, if yours is nothing more than an online brochure it has very little chance of selling anything in the crowded Internet marketplace. People go online to find information. Few people get on the internet thinking, “I can’t wait to see

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How to get more website traffic and make sales

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What do online businesses pay the most attention to and spend the most money on? Their website. This should be obvious because a website is the unique place where a business can display its products and services. It’s the home base where you make sales and take orders. There are two fundamental methods of acquiring website sales: Every company, individual, or entity

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9 Informative Elements of a Successful Website

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Why is someone going to visit your website over a competitor? The most important building block of any website is knowing the intent of the audience you are trying to target. Take a moment to think about your own habits on the internet and how you spend time with the websites you interact with. People go online to find information. Not many

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What to expect when building your new website

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Whenever you take on a big task, knowing what to expect at each step before you start can help conquer any small hurdles you experience along the way. By having a clear roadmap and laying the groundwork, you will greatly improve the quality of your website and speed up the overall production time. 1. Planning and Strategy If your website basically an

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RGB vs. CMYK: Which colors are best for designers?

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Color Models Explained In the digital imaging industry, colors are represented by using what is known as a color model. A color model is simply a combination of few colors blended together to create multiple colors. In this article we will briefly examine the two most common color models: RGB and CMYK. The RGB Color Model This particular color model theory is

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What is Image Resolution and Aspect Ratio?

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Image resolution is one of thee most important factors that determine the overall quality of your print project. The higher resolution, the sharper the image will be when resized or printed. Lower resolution images appear fuzzy, jagged, or blurry. The settings used during the original “capture” of an image determine its base resolution. Resolution can only be improved by decreasing the image

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Don’t use stock images until you understand these important copyright basics

The Creative Commons copyright licenses give everyone from individual creators to large companies and institutions a simple, standardized way to grant copyright permissions to their creative work. Creative Commons is a nonprofit organization that works to increase the amount of creative works available in “the commons” — the body of work that is available to the public for free and legal sharing,

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